Marketing planning was chosen as a topic as the Marketing Plan Template is by far the most popular download from the Learning Zone highlighting the demand for a greater understanding of the planning process. The reasons for providing LinkedIn training are explained in more detail on our blog; our research identified a gap in the market for the training to be delivered by an experienced marketer.
Our research was conducted in February 2015 with 100 LinkedIn connections and the results confirmed the majority of people who use LinkedIn for business know they could do more but don't know where to start. Some of the results are shown below but if you'd like to see the full report please get in touch.
CONTACT US TO FIND OUT THE FULL FINDINGS OF THE RESEARCH