Customer Loyalty - Why It’s Important

The majority of business I have worked for have been obsessed with customer acquisition.  So what’s wrong with that?  It's obvious that you have to... Read more

82% of Scottish Business People Prefer to Use LinkedIn Than Traditional Methods

We recently conducted a survey on LinkedIn to establish usage within the Scottish business community and found that 82% of Scottish business people preferred to... Read more

3 Reasons Why I Decided To Become A LinkedIn Trainer

3 Reasons Why I Decided To Become A LinkedIn Trainer

Confucius famously said: “Choose a job you love, and you will never have to work a day in your life.” I can’t claim to feel... Read more

Build Brand Awareness

7 Ways to Build Brand Awareness On A Limited Budget

You can have the best product on the market but if people don't know it exists then you won't sell any.  Getting your message out... Read more

Thought Leadership: Become An Authority Using LinkedIn

How To Be A Thought Leader On LinkedIn

Being seen as a credible expert in your chosen field can do wonders for your business and brand, as it means many look to you... Read more


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